Digital

Customer journey mapping

With customer journey mapping, you chart the complete path of your customer: from their very first contact with your brand to conversion optimization and retention. This way, you discover where opportunities lie to improve your brand experience and increase your results.

More about digital

Discover where your customer connects and where they drop off

Without insights into the customer journey, every campaign is a gamble. With customer journey mapping, you make their behavior visible and uncover improvement opportunities:

All touchpoints and potential bottlenecks
The motivation behind customer behavior
Opportunities for conversion rate optimization
Smarter campaigns through precise audience targeting

Get a grip on your customers

We combine analysis and strategy to capture your target audience’s behavior with precision.

Mapping touchpoints across all channels
Analyzing bottlenecks and behavior through data analysis
Insights into motivation and decision-making processes
Scenarios that strengthen your performance marketing strategy
KPIs and dashboards that make improvements measurable

Nothing but advantages

With customer journey mapping, you gain control over your customer and drive growth more effectively:

A clear overview of the digital customer journey
Concrete improvement points for conversion and UX
More effective campaigns through better audience targeting
Measurable results via KPIs and performance tracking

Digital activation is an essential extension of your brand story.

Engaging at the right moment?

Let's meet

Do you want to know where your customers drop off and how to guide them more effectively toward conversion? Our customer journey mapping provides insight and actionable improvements.

Hélène Verhenne digital project marketeer

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Wouter Mille strategic marketeer

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From digital to a complete journey

A brand is only strong when the whole picture fits together. That’s exactly what Comma delivers — a seamless blend of digital strategy, branding, and execution.

Strategy

Choose a course that delivers. A brand only grows when the direction is clear. That’s why we map your market and target audience with razor-sharp precision. We translate that into a well-founded marketing plan, a strong positioning, and a go-to-market strategy that works.

Strategy

Branding

Make your brand irresistible. Recognizable and attractive, that’s what a strong identity ensures. We create a brand identity and visual style that is flawless in every detail. Beautiful, yes — but also strategically designed to build trust.

Branding

Digital

Make your brand score online. Likes are nice, but we focus on your KPIs. With precise audience targeting, performance marketing, data analysis, and digital dashboards, we build campaigns that turn visitors into customers. You see what works in real time, and we adjust where needed. The result? Visibility that pays off.

Digital

Web

Let your website grow with your brand. A website should be much more than a digital business card. Comma excels at developing high-performing sites that combine UX design UI design, conversion optimization, and search engine optimization. With deep expertise in Drupal and as certified Odoo partners, we build scalable and flexible platforms that grow with your ambitions.